Brief: Bring Bobby Womack's album "The Bravest Man in the Universe" to life by a new website. It should get people talking, drive track downloads and e-commerce sales of records and merchandise.
Response: Womack Universe, a listening together digital experience. A new way to listen to Womack’s album with your friends and people around the world online. It synchronises the music so everyone is listening the same song at the same time, while also being able to join the members‘ group chat and talk about music.
The home page of the Womack Universe website would have the options to see the song currently playing, the links to the main streaming platforms, as well as select another tab.
When you click on the "Tracklist" button, the songs list appears with an overlay, which you can exit from the X button on the top right corner.
Listening Together Page
Main feature of the website would be the possibility to send a link to your friends and listen to the album together. There would also be a chat function, where you can share the experience, talk about music and discover new tracks.